Design a visual identity and website for a new platform that helps non-geeks understand, purchase, and use various tech products.
Today’s tech can be both wonderful and intimidating, often leaving people hesitant to seek help. Existing tech sites feel alien, lacking a human touch. The goal was to create a site that empowers people to embrace tech with confidence. Using a whimsical, humorous style inspired by Web3 trends and a quirky character, the platform makes tech approachable and engaging for everyone.